article thumbnail

Enhancing the Shopper Experience!

Retail Adventures

Flexibility makes a visual merchandiser’s – that’s you – job easier. This display at a Nashville boutique utilizes cross-merchandising to increase impulse sales. This table serves as a merchandise outpost and a window display. Note the use of neutral décor that allows the merchandise to take center stage.

article thumbnail

The Five Senses of Retail

Retail Adventures

Grocers don’t let this happen, that’s why milk is always at the back of the store. That’s no way to shop, displays should encourage customers to touch the merchandise. Set your displays so customers interact with the items, and employ cross-merchandising so they pick up product hadn’t originally intended to buy.

Grocer 52