article thumbnail

4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

Retail TouchPoints

While Urban Outfitters ’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination for consumers’ “next generation of life,” when they’re starting careers and families, according to Chief Marketing Officer Elizabeth Preis. As a company, we place a huge premium on creativity.

article thumbnail

2021 Retail Renovation Competition – First Place: “T-Mobile Plano Store”

VMS

Conversion: Specialty Store, Sales Area Under 10,000 Square Feet. Scope of Work : Design and deliver a new store concept across multiple formats. The Plano Experience Store, in a former restaurant site, is the first effort and acts as a customer-first, occasion-based shopping platform. BEFORE CONVERSION. gallery_holder}}.

article thumbnail

2021 Retail Renovation of the Year: “Twinings Flagship Experience”

VMS

Renovation: Specialty Store, Sales Area Under 10,000 Square Feet. Originally opened by Thomas Twining in 1706 at this very locale, the store is London’s oldest tea shop and a popular tourist destination. Submitted by: Dalziel & Pow, London. T WININGS IS TRADITIONAL with a capital T. gallery_holder}}.