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In retail, there’s no one-size-fits-all approach to accessibility

Inside Retail

But is the retail industry really living up to the promise of creating products that all consumers, with a variety of physical, visual, and neurological needs, can use? How large is the market for accessible products? How large is the market for accessible products? billion) this year, up from $73 billion (US$47.4

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The importance of audience segmentation in Retail Media Networks

Shopper Motion

Audience segmentation is a crucial aspect of retail media networks, as it allows retailers to tailor their marketing and advertising efforts to specific groups of consumers. For example, a grocery store might create separate campaigns for health-conscious consumers and those who are more interested in convenience.

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Loss Leader Pricing: Powerful Tool or Slippery Slope?

Wiser

It requires a thorough analysis of your target market, competition, and overall business goals. Understanding Loss Leader Pricing Loss leader pricing is a strategy where products are priced below market cost to stimulate other, more profitable sales. Is Loss Leader Pricing Right for You?

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Proven Secrets for Achieving Excellence as a Store Manager

V Count

The pandemic altered consumer behavior worldwide, and retailers suffered significant losses during this time. After determining the conversion rate, having the store manager present during low-conversion periods can lead to identification and resolution of issues, thereby increasing the conversion rate. Let’s shape the future together.

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How to Sell More Cars – People Counting Technology in Car Dealership

V Count

The best way to understand consumers is through people counting solutions. Millennials lead in car sales, purchasing more new cars than any other age group, and they also rank close to the top in automobile sales when it comes to buying used vehicles worldwide, according to Deloitte’s 2023 Global Automotive Consumer Study.

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The Benefits of Connecting Online and Offline Shopping Data

Shopper Motion

With the convenience and accessibility of shopping from home, so many consumers turn to e-commerce platforms for their purchasing needs. However, traditional brick-and-mortar stores remain a very important part of the shopping experience for most consumers. Target their efforts more effectively and lead to increased ROI. .

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6 Key Strategies for Enhancing Retail Conversion

V Count

Find Your Target Audience This is where new and innovative technologies come into play and make an impact right away. You can launch targeted marketing campaigns to meet your visitors’ demands and transform them into buying and loyal customers.