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How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS

Retail TouchPoints

He compared the level of interest of a consumer who had simply seen a Natori ad on social media to one who had “gone to the website, added something to their bag and abandoned the cart. That’s much more useful [data] than the first consumer. We aren’t blindly retargeting every user,” said Natori.

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It’s not e-commerce anymore – it’s just commerce

Inside Retail

Secondly, having a strong e-commerce channel enables customers to find products online that they may have struggled to locate in-store. Sales Mobile commerce has become the norm and social commerce has grown, especially as Gen Z become young adults with their own spending power.

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Retail Statistics You Should Know

Small Biz Trends

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Specialty stores are often a part of small retail store businesses.