Wiser

NOVEMBER 29, 2023

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods.

Promotions 146

Promotions Consumer Wholesale Advertising 146

Retail TouchPoints

JANUARY 18, 2022

Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the holiday shopping season. In fact, 61% of consumers have joined a loyalty program to get discounts for holiday shopping. 3 Steps for Inspiring Customers to Stay Engaged.

Customer Retention 277

Customer Retention Shipping Point of Sale Consumer 277

Inside Retail

JUNE 28, 2021

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Creating cohesive customer experiences.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

I Vend

MARCH 14, 2023

Yet in fact, the backlash to lockdown is that many of the consumers who were forced online are now desperate to get back to human-based and personal shopping. When the National Retail Federation surveyed consumers, 45% * of respondents said they preferred in-store shopping, compared to just 28% who prefer online.

Shopping 97

Shopping Point of Sale Payment Services Checkout 97

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. To meet the right customers, retailers use Facebook and Google ads that are personalized and highly targeted. New Look Stores.

Retail Trends 94

Retail Trends Consumer Payment Services Fulfillment 94

I Vend

JULY 8, 2022

Customer experience in retail is at the heart of what keeps customers coming back.Forbes reports on a study in which 90% of consumers said they are more likely to return to a retail store if they have had a positive experience. Using image, video and sound to promote offers is highly engaging.

Customer Experience 52

Customer Experience Checkout Customer Retention Promotions 52

V Count

MAY 6, 2024

Poor Customer Service : One significant factor that can lead to a decrease in customer retention is poor customer service. A customer may choose to leave a store and not make a purchase if they feel they are being ignored, not treated respectfully, or if they perceive the customer service to be subpar.

Payment Services 52

Payment Services Checkout Store Layout Returns 52