Consumer Cross Merchandising Markdowns Shipping 
Retail Adventures
AUGUST 16, 2022
Big retailers tend to kick off holiday sales in July, but the day after Thanksgiving is still important to consumers. If you don’t want the hassle of shipping, then go the BOPIS route: Buy Online Pickup In Store – customers love curbside. Be prepared for markdowns and returns. Your store must be open on Black Friday.
Retail Adventures
OCTOBER 22, 2020
Even though Amazon kicked off Holiday 2020 in mid-October and Walmart and Target followed suit, Black Friday is still important to consumers. If you don’t want the hassle of shipping, then go the BOPIS route: Buy Online Pickup In Store – customers love curbside. Be prepared for markdowns and returns. Don’t ignore Cyber Monday.
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