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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI).

article thumbnail

Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI).