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How to use Video Marketing to promote your Kids Wear Fashion Brand?

I Love Fashion

Fashion Digital Marketing Agency Video contents are the most engaging type of social content. So, if you are planning to use video for fashion product marketing, this guide will walk you through it. We will discuss 10 effective ways of marketing kids wear fashion brands. What is Fashion Video Marketing?

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As Gen Z Gains Spending Power, Luxury Brands Go Big with Digital  

Retail TouchPoints

Once reserved for an ultra-affluent clientele with disposable income to spend on shopping trips in the world’s most fashionable cities, the luxury category is undergoing a significant transformation. Within this role, Livi serves as a spokesperson for the brand, especially when promoting its technology interests and advancements.

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10 Best Discount Strategies for Fashion E-commerce Retailers

I Love Fashion

Fashion Digital Marketing Agency What is the most effective way to increase sales within the short period for an online fashion retailer? By offering a discount, fashion retailers can not only bring more profit within a certain time period, but they can clear out their stocks. Let’s dive in. What is a Discount Strategy?

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Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

Retail TouchPoints

However, by enabling Chat Commerce, retailers are able to gather and apply data in a rapid fashion. This allows retailers to identify which strategy is most effective, and ultimately leads to better results, engagement with customers and decreased costs on pushing a product that may not be resonating with your clientele.

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How Luxury Brands Are Responding To COVID Tension With Innovation

Retail TouchPoints

While the CARLY segment is extremely focused on companies’ diversity efforts, all demographics are zeroing in on fashion and luxury brands’ response to these issues. Brands such as Gucci and The RealReal have successfully digitized their high-touch clienteling experiences to nurture their customer relationships. Source: Gucci).

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How The Shoppes at Marina Bay Sands caters to ultra-luxe shoppers

Inside Retail

According to Chan, luxury sales continue to be the biggest revenue driver for The Shoppes, particularly in the watch, jewellery and fashion categories. Our strong ‘premium to luxe’ positioning also sets us apart, allowing us to retain, acquire and grow our clientele base, especially ultra-luxe shoppers,” she added.

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How to Create a Strong Fashion Brand Identity: A Step-by-Step Guide

I Love Fashion

Fashion Digital Marketing Agency Which of the fashion brand is your role model? Fashion brand identity creation takes strategic planning, consistent effort, and immeasurable patience. What is Fashion Brand Identity? The elements of a fashion brand identity don’t deviate from any other brands.

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