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Experiential in-store shopping is this season’s must have according to 93% of European fashion retailers

A1 Retail

New research from Scandit , a specialist in smart data capture, reveals insights into the changing omnichannel expectations of today’s fashion consumer and how retailers can respond to keep the physical store alive. Delivering on customer needs via technology . Technology can solve some of these challenges.

Fashion 75
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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019). Digital transformation has extended the customer experience beyond the point of sale.

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How Retailers Overcome Challenges of Seasonal Demand

365 Retail

Seasonal demand is the changes in consumer appetite that naturally occur at different times of the year, such as around Christmas or Black Friday. These fluctuations have their roots entwined with consumer preferences and behaviours stemming from cultural, economic, or climatic aspects. What Is Seasonal Demand?