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Social Media Shopping: Overcoming the Trust Gap

Retail TouchPoints

In this article, I’ll explore the reasons behind this trust gap — especially when it comes to security and payment confidence — and share some thoughts about what retailers, social platforms and regulators must do to close it. Off-Platform Payment Links: Payment links are URLs that can be added to direct messages, stories or posts.

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Ecommerce in 2025: How Data Quality Powers Growth and Customer Satisfaction

Retail TouchPoints

In this quest for data-driven precision, merchants must understand the power of the address and its immense strategic value. Shipping errors are reduced and checkout is easier, protecting the customers overall experience with your brand.

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How Macy’s, Jacadi and Amazon Leverage the Bottom of the Funnel to Boost Conversions and AOV

Retail TouchPoints

But whether consumers are traveling on a path, down a funnel or simply weaving in and out of some amorphous digital web, if all goes well they still end up in the same place — checkout (or as it’s called in the traditional funnel model, conversion). I think there’s a lot of complementary services they might be interested in.”

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Beyond Design: How Smart UX Drives Retail Ecommerce Success

Retail TouchPoints

They must guide users effortlessly from discovery to checkout, while fostering trust, loyalty and long-term engagement along the way. The merchants winning in this space are those that go beyond design and invest in systems that are smart, connected and constantly improving. Can users quickly locate in-store availability?

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Loyalty, Love and Lifetime Value: The Mother’s Day Retail Opportunity

Retail TouchPoints

Adding More than Just a Product Give customers something memorable, and they will not just return, they will talk about shopping with you too. Make life easier for Mothers Day shoppers by offering gift wrapping services or free shipping as a perk for top-tier members. Its all about creating a buzz.

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How AI is Helping a Brooklyn Thrift Store Amp Up Both Sales and its Environmental Impact

Retail TouchPoints

The company was founded by two veterans of fellow circular economy tech solution Happy Returns , Andy Downard and Josh Packard, and uses AI to tackle one of the trickiest facets of secondhand retail pricing. One of the results has been the rise of a new class of online merchants resellers.

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Amazon and Shopify Bring ‘Buy with Prime’ to Merchants with New App

Retail TouchPoints

Amazon is bringing ‘Buy with Prime’ capabilities to Shopify merchants via a new app integration. Buy with Prime was designed to give Prime members fast, free delivery and easy returns through Amazon’s fulfillment network and ultimately help brands increase shopper conversion by about 25%.