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Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. Maximizing that combination of factors can be accomplished at checkout, as long as it’s not stripped of all its goodness.

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Smaller Spaces, Bigger Tech and Optimized CX

Retail TouchPoints

Self-Checkout/Roaming Checkout. Versions of self-checkout are already in play for grocery, big box and a variety of other stores, mostly to reduce wait times at registers. Roaming checkout enables employees to take payments from shoppers from anywhere inside the store.

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Digital Is Turning Retail Into An On-Demand Model

Retail TouchPoints

To attract a new generation of shoppers, retailers are looking to redefine go-to-market strategies and reimagine the customer experience inside their physical store locations. To accomplish this, operational models need to be adapted quickly. Michael Cabra is Senior Product Manager, Global and Emerging Markets, Cybera.

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Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21

Retail TouchPoints

Reimagining and reconfiguring the physical store. Brick-and-mortar locations are still essential parts of the shopper journey, but they need to be reconfigured to accommodate both shopper discovery and functions like flexible store-based fulfillment. 17 from 1:20 to 2:10 p.m. Join the discussion on Nov. 17 from 3 to 3:30 p.m.

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Exclusive CEO Q&A: How LUXIE Is Pivoting To Win Older Shoppers

Retail TouchPoints

We tweaked our search and checkout capabilities and have increased our retention rate. You have to make sure you are offering frictionless checkout. A lot of people will lose steam after two or three steps at checkout. We work with the Second Harvest Food Bank in the San Jose area where we are located.

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(Some of) the Technology that is Empowering the Customer Channel in Physical Retail

Retail Next

Nordstrom continues to roll out of Nordstrom Local stores where you order online and then pick up in these neighborhood locations that offer express alterations and their legendary customer service. Allbirds (via Shopify), to highlight one retailer, offers pick up in store and fulfills orders via ship from store. .