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From Barcodes to Bytes: Retailers Prepare for Next-Generation UPC

Retail TouchPoints

It’s hard to believe that the invention of the UPC — first used by railroads almost 100 years ago and then introduced to speed grocery checkout lines back in 1974 — hasn’t changed. And in 2014, Inditex SA, which owns fast-fashion giant Zara, implemented RFID to effectively track all its products at every step in the process.

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Jason & Scot Show Episode 303 Amazon, Walmart and E-com Q4 Results

Retail Geek

Jason: [2:00] Social shopping exactly and so it’s super interesting and they’re doing really well so they launched an e-commerce site in the u.s. Scot: [34:05] Yeah yeah and having a Marketplace will be good will be another piece of data to feed into this kind of viral Crazy Fast fashion engine that they’ve created.

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