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Unveiling the Winning Playbook: What Retailers Can Learn from Online Sportsbooks

365 Retail

Retailers should leverage similar advancements, such as augmented reality, mobile apps, and personalized recommendations, to enhance the in-store shopping experience. Creating a Personalised Customer Journey Online sportsbooks excel in creating personalized experiences for users.

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Leverage Tech in the 5-Step Selling Process

Storis

Today, retailers leveraging in-store technology to track guests and build shopping carts generate valuable data. In fact, research shows that with follow-up or targeted marketing, approximately 20% of originally unsold guests can become converting customers. First-party data is increasingly important.