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Why NPS Falls Short in Ecommerce, and the Case for Earned Growth Ratio as a Better Metric

Retail TouchPoints

APRIL 16, 2024

2) Net New Referral Revenue, which captures the revenue generated from new customers acquired through referrals. Although the second metric is a little more complex to gather, a simple solution could be adding a question at checkout, such as “How did you hear about us?”. Most companies can calculate this relatively quickly. (2)

Promotions

Promotions Consumer Checkout Wholesale

CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer

Consumer Payment Services Fulfillment Advertising

Webinars

Turn Payments Into Personalization: Unlock the Value of Transaction Data

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Experience Retail Today

Why NPS Falls Short in Ecommerce, and the Case for Earned Growth Ratio as a Better Metric

CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Webinars

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