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Luxury Retail Phygitalisation: Blending Tradition and Technology in the Digital Age

Retail Focus

JANUARY 5, 2024

Luxury retail has undergone a significant transformation driven by digital technology and changing consumer expectations. Luxury brands have been forced to innovate quickly to meet changing consumer preferences due to the COVID-19 pandemic, which has accelerated the adoption of these technologies.

Customer Experience 147
Customer Experience Supply Chain Management Clienteling Management 147
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