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How to Promote Your Small Business

Wiser

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. Here’s what you need to know. Here’s what you need to know. What Is a Promotions Strategy?

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Meet Safely, a modern self-defense brand founded by women for women

Inside Retail

Due to growing safety concerns, especially for femme-presenting individuals and the elderly, the market for non-lethal self-defense weapons, such as pepper sprays or wearable devices, is expanding, especially in North America. According to Verified Market Research , the self-defense products market was valued at around $2.9

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How to Promote Your Business

Wiser

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. Here’s what you need to know. What Is a Promotions Strategy? It helps them create awareness and interest in what they are offering.

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Formula for Influencer Marketing Success: Give Creators Freedom — and Guardrails

Retail TouchPoints

The content they’ve created never could have come out of working with an agency — we couldn’t really even have planned or imagined what they created.”. The content they’ve created never could have come out of working with an agency — we couldn’t really even have planned or imagined what they created.”.

Marketing 286
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Six Ways To Market Your Premium Services And Products To High-End Clients

Retail Minded

Marketing to people who are all about luxury needs to be…well, luxurious. . Marketing can be challenging in general, no matter who you’re promoting to. The added pressure of having to tailor all your strategies in a way that attracts high-end clientele could make you feel like marketing is just impossible. . Well, it is not!

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20 Fantastic Marketing Ideas for Black Friday

Small Biz Trends

Are you looking for some fantastic marketing ideas to help with your Black Friday promotions? In this blog post, we will share 20 of the best marketing tips for Black Friday. What Is Black Friday Marketing? Black Friday is a marketing term used to describe the Friday following Thanksgiving Day in the United States.

Marketing 132
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Why your business might consider adopting a concierge business model

Clover - Retail

What is concierge service? When you hear the word “concierge,” you might think of luxury hotels or high-end spas. In other words, you don’t have to be a concierge business to provide personalized customer services. You can start creating a concierge experience by simply introducing a concierge service or two.