Ecommerce Companies Should Care that the FTC is Targeting False AI Claims
Retail TouchPoints
JUNE 7, 2023
But the Federal Trade Commission has put opportunists on notice, writing in a blog post last month that “false or unsubstantiated claims about a product’s efficacy are our bread and butter.” What Kinds of Claims will the FTC Possibly Penalize? The costs for advertisers that make false claims in this area are huge.
Let's personalize your content