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Digital PR: Where Beauty Challengers can Steal the Spotlight from Established Brands

Retail TouchPoints

Whether big or small in scale, influencer campaigns have had proven success in raising a beauty brands profile and driving sales, especially among younger generations scrolling through TikTok for the lowdown on the latest aesthetic. So how can a new and revolutionary beauty brand get noticed? Data saves time and money.

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Oz Hair and Beauty makes SA debut, expands Melbourne footprint

Inside Retail

Australian haircare retailer Oz Hair and Beauty has opened two new stores its first in South Australias Rundle Place in Adelaide, and its 20th store in Epping, Melbourne. “Our 20th store is a massive achievement for the team,” said Anthony Nappa, CEO of Oz Hair and Beauty.

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How accessories brand Hello Updo is challenging traditional beauty standards

Inside Retail

Inside Retail connected with Hurtado to learn more about how Hello Updo fills a white space in the haircare market, how her brand honored Hispanic Heritage Month and her dream of creating a world where every hair type has its rightful place in beauty. However, promotion can only go so far.

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New Ulta Beauty Initiatives Promote Well-Being for Women and Teens

Retail TouchPoints

The Ulta Beauty Charitable Foundation , a 501(c)(3) affiliated with the beauty retailer, is committing more than $3 million this year to nonprofit partners focused on the mental health and well-being of women and teens. As the largest beauty retailer in the U.S., As the largest beauty retailer in the U.S.,

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Adore Beauty’s first-half earnings soar

Inside Retail

Adore Beautys earnings more than doubled in the fiscal first half, which management says reflects the early phase of the companys growth strategy. Adore Beauty will open its first retail store on February 1 at Westfield Southland in Victoria and its second store at Watergardens in early March.

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Adore Beauty’s trading profit doubles on small sales increase

Inside Retail

Adore Beauty Group posted higher earnings before interest and taxes in the fiscal first half ended December 31. The beauty retailer’s EBIT soared 98 per cent year over year to $4.7 The post Adore Beauty’s trading profit doubles on small sales increase appeared first on Inside Retail Australia. Sales rose 2.3

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How Localization is Helping CVS Position Itself as the Modern General Store

Retail TouchPoints

Taking into account CVS store footprint, SKU roster, regular pricing and promotional pricing, the company can create up to 900 million different combinations of assortment and price across its stores. And [its the same] across beauty, across health and wellness. As Balbale noted, thats an insane number.