Retail TouchPoints

JANUARY 9, 2024

During his five -plus years at Vista Outdoor, he helped reposition and transform the business, growing revenue and profits to “historic highs” by focusing on organic growth, direct-to-consumer (DTC) initiatives and strategic acquisitions, according to a Solo Brands press release. will take over.

Outdoor 272

Outdoor Sporting Goods Wholesale Marketing Spend 272

Inside Retail

NOVEMBER 21, 2021

Hello Drinks founder JP Tucker said it is a first in the Australian liquor industry and is a win for both customers and wholesalers. But with third-party logistics (3PL) impacting its bottom line, Tucker looked at how he could work with wholesalers to eliminate these costs. Our biggest problem was 3PL costs.

Wholesale 130

Wholesale Shipping Marketing Spend Supermarket 130

Retail TouchPoints

APRIL 16, 2024

At the same time, it is common knowledge that keeping an existing customer is cheaper than getting a new one, which makes it a worthwhile investment to understand and implement strategies (and proper incentives for internal teams!) Tracking EGR becomes a little more challenging for businesses that are reliant on wholesale channels.

Promotions 147

Promotions Consumer Checkout Wholesale 147

Retail TouchPoints

MAY 27, 2021

They join a growing roster of retailers that are expanding their online reach by allowing third-party brands to sell directly through their ecommerce sites , bypassing traditional wholesale relationships. This is the first in a two-part series looking at the growth of third-party marketplaces. at least) — Amazon. Chasing Amazon?

Fulfillment 225

Fulfillment Advertising Shopping Department Stores 225

Indigo 9 Digital

NOVEMBER 16, 2023

Warby Parker Warby Parker which was founded over a decade ago in 2010 is often looked at as the crème de la crème of direct-to-consumer retailers. The eyeglass retailer famously disrupted the market for prescription eyeglasses with a slick website and a try-before-you-buy from home program which captured the hearts of millions of customers.

Consumer 98

Consumer Returns Advertising Marketing 98

Retail TouchPoints

NOVEMBER 10, 2023

Off-site advertising is typically more complex than on-site and is therefore something that only the more mature retail media networks offer at this stage. And The Mars Agency recently declared : “Retail media is now almost universally recognized as one of the most effective methods of commerce marketing.”

Advertising 273

Advertising Marketing Social Commerce Consumer 273

Retail TouchPoints

APRIL 13, 2021

.; that’s why marketing teams are allocating more of their spend towards them. research found that 74% of marketers spend one-third or more of their budgets on social advertising. Increasingly, brands need to take a localized approach to their online communications, advised Chad Jordan, Regional Sales Director at SOCi.

Consumer 139

Consumer Payment Services Fulfillment Advertising 139