Inside Retail

DECEMBER 3, 2023

If you don’t have purchase data or rely on outdated demographic or contextual targeting tactics, this is a tough mountain to climb. And even if you have first-party data, it’s hard to reach relevant audiences at scale. Better insights – using a high-propensity audience can provide you with valuable insights into your customer base.

Customer Retention 130

Customer Retention Advertising Promotions Consumer 130

Inside Retail

MARCH 28, 2022

With e-commerce businesses, the platforms we use to facilitate online business such as Shopify, various apps and software that directly integrate with the platform and performance marketing tools, give us real-time insight into the analytics and metrics that matter. Know your Return on Advertising Spend (ROAS).

Advertising 130

Advertising Customer Retention Drop-Shipping Merchant Services 130

Wiser

NOVEMBER 29, 2023

As noted previously, trade promotion refers to marketing activities that aim to stimulate demand and increase the sales of a product or service among a business’ supply chain partners, such as wholesalers and retailers. Free samples: Providing free samples can help retailers encourage new customers to try a product and stimulate demand.

Promotions 146

Promotions Consumer Wholesale Advertising 146

Wiser

DECEMBER 5, 2023

Businesses must carefully evaluate their financial position, considering factors such as profit margins, customer acquisition costs, and long-term sustainability. It requires a thorough analysis of your target market, competition, and overall business goals. A few good examples are electric toothbrushes and manual razors.

Store Layout 78

Store Layout Customer Retention Consumer Marketing 78

Storis

MARCH 21, 2023

In fact, research shows that with follow-up or targeted marketing, approximately 20% of originally unsold guests can become converting customers. Likewise, the goal of retailers today shouldn’t be a singular sale, but rather customer retention.

Home Furnishings 52

Home Furnishings Checkout Customer Retention Shopping 52

Retalon

FEBRUARY 15, 2024

The global AI in retail market’s revenue share from predictive analytics-driven programmatic advertising and market forecasting stood at 33.1% in 2022, hinting at the burgeoning reliance on these sophisticated tools. Real-time monitoring allows businesses to stay agile—adjusting strategies as market dynamics shift.

Inventory Management 41

Inventory Management Management Marketing Inventory Turnover 41

Retail Minded

JULY 29, 2023

Automation and analytics have made it possible for retailers to identify customer trends quickly and respond in real time. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI).

Payment Services 52

Payment Services Consumer Inventory Management Promotions 52