Remove ATS Remove Comparison Shopping Remove Management Remove Returns
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The Rise of the Digital Showroom

Retail TouchPoints

Own your audience’s comparison shopping experience. Comparison shopping is a major part of the showrooming experience for most consumers. In a branded B&M environment, the comparison process works to your advantage: you win no matter which item they choose to buy.

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4 Steps Retailers Can Take to Market Themselves in a Recession

Retail TouchPoints

With inflation spiking, consumers are primed to be more cost conscious — and at risk of walking away without making a sale if the price of an item is higher than expected. With exclusive, identity-based promotions, customers are recognized for who they are, not just what they buy, cultivating loyalty that will bring returns beyond a downturn.

Marketing 265
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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

Of course, there are reasons why certain kinds of products haven’t been as quick to become ecommerce mainstays — mailing a live tree will never be as simple as shipping at T-shirt, for example. At Vroom, unit sales increased 82% YoY in fiscal year 2020 , and revenue was up $916 million from 2019. were up 80% last year, approaching $5.6

Returns 273
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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

The latest issue is inflation, which is running at a 40-year high in the U.S., Retailers sit on massive troves of data and almost none of them use it ,” said Peter Curran, General Manager at cloud commerce app Lucidworks in an interview with Retail TouchPoints. Do consumers return the entire product or part of their purchases?

Consumer 269
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An Overview of how the BOPIS Retail Strategy is Transforming the Industry (2021)

Retalon

BOPIS is the most common acronym you’ll see, but you may come across these other variations: BOPAC (Buy Online Pickup At Curb): Focuses on the outside handoff. Customers stay in their vehicles at designated parking spots, and employees bring their purchases out to the car. Payment, return, and exchange policies.

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Scaling Google Shopping To Multiple Countries

Store Growers

For one of my clients, we managed to increase revenue by 35%, just from targeting a new country with their Shopping campaigns. Here is what we’ll look at in this article: Before you go abroad. Google Shopping campaign setup. Managing expectations. Is going abroad with Google Shopping worth the hassle?

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Online vs. Offline Retail – Blurring the Line between Bricks and Clicks

Retalon

Plus, going into a retail store significantly reduces the potential for returns and increases upsell opportunities. If you doubt the benefit of such a strategy, just consider the speed at which Amazon has started to acquire physical locations – over 500, including Wholefoods and book stores. – Inventory management.