Retail TouchPoints

JULY 17, 2023

The power of omnichannel retailing is well documented: even primarily DTC companies are realizing that they can benefit from flagship stores to enable brand discovery and build loyalty among customers in high-profile cities. We both understood the mission of the brand, the mission of the store and the design and aesthetic of it.

Location 226

Location Visual Merchandising Store Operations Wholesale 226

Retail TouchPoints

AUGUST 23, 2023

Apps that allow shoppers to preview and locate in-store inventory, do virtual try-ons, identify sales and cash in on personalized promotions and rewards are popular. In fact, most consumers (61%) report that they consider their smartphone “very important” while shopping in stores.

Drop-Shipping 238

Drop-Shipping Visual Merchandising Consumer Apparel 238

Retail TouchPoints

NOVEMBER 7, 2023

WHP’s global strategy for Express includes a full omnichannel launch beginning in 2024, with the opening of flagship stores and ecommerce channels featuring men’s and women’s apparel plus categories including footwear, intimates and accessories. The company also plans for shop-in-shop experiences in Mexico and Indonesia.

Accessories 264

Accessories Apparel Brand Management Planning 264

Retail TouchPoints

NOVEMBER 20, 2023

Matt Kawadler: I’ve been involved in building DTC brands for about 10 years, and what they’re missing is that whole channel of offline revenue, which ends up being 35% of apparel purchases. We’re also expanding into women’s apparel [after adding activewear and men’s bottoms in 2022], so we’re thinking about that for growth.

Apparel 231

Apparel Marketing Returns Advertising 231

Retail TouchPoints

OCTOBER 4, 2023

In response to evolving consumer behavior, many retailers are pivoting from malls and large-format stores in city centers to neighborhood locations that aim to serve the work-from-home population. Brands that typically take the large-format route are adopting smaller footprints in residential neighborhoods.

Consumer 264

Consumer ATS Location Apparel 264

Retail TouchPoints

NOVEMBER 14, 2023

Then we look at their market, because there are wild differences among grocery, beauty and apparel retailers, for example. Essentially, no two plans for any two retailers will look the same, because it depends on their mission, their focus and their values.

Planning 277

Planning Shipping Visual Merchandising Apparel 277

365 Retail

APRIL 4, 2024

Fashioning new shelf-edge experiences for apparel retail The UK’s leading outdoor retail group, Cotswold Outdoor (O&CC), which also owns brands including Snow+Rock and Runners Need, will join Pricer on its stand, with a dedicated feature wall showcasing the latest ESL applications for fashion and apparel.

Outdoor 52

Outdoor ATS Visual Merchandising Fashion 52