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Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller

Retail TouchPoints

AUGUST 24, 2023

We’ve been able to sell lots and lots and lots of products, to the point that TikTok is quickly becoming one of our larger [points of sale].” The company typically sees an uptick in sales of Kanoodle during these sessions, but interestingly the majority of those sales are still coming through Amazon, said Parkhurst.

Shopping 242
Shopping Merchant Services Fulfillment Social Commerce 242
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Digital Signage wins in offline Retail Media

Shopper Motion

DECEMBER 6, 2022

Implementing Digital Signage strategies can help maximize offline conversions on their Retail Media Networks and improve their offer to all brands interested in this form of advertising. Certainly, this kind of in-store advertising is gaining relevance in department stores, supermarkets, specialty stores, and any other kind of retail store.

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Advertising Promotions Point of Sale Customer Experience 52
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