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A new generation is quietly but steadily beginning to influence the future of retail, yet many merchants have yet to take notice. As they move closer to adulthood and gain spending power, their expectations around payments will be higher, faster and more digitally integrated than anything retailers have encountered before.
They extend to things like livestreams, shoppable content and payment links within Instagram Reels, stories, TikTok videos or Pinterest Pins. Here, Ill outline this infrastructure and other top considerations for merchants and platforms as they wade into this new domain.
If merchants do not have this clarity, they will simply fall into the middle and fail to stand out to their target customers. Question 4: “What media adjacencies can we tap into to optimize marketing and advertising experiences? Maybe you can get stuff to them faster, or maybe the quality [of your product] is better.
As AI reshapes online discovery, merchants of all sizes are grappling with how to handle decreased traffic to their websites — and PayPal wants to help. The company has launched a new advertising product called Storefront Ads that turns ads across the open web into a fully functional storefront.
Some consumers have complained that ghost stores have refused to provide refunds or respond to customers who complain about the inferior quality of the goods compared to the advertised descriptions. Consumers can contact banks or payment providers to check if transactions can be stopped or reversed if products have already been purchased.
Grubhub was inspired by the meteoric rise of retail media , which also has propelled the debut of media networks from other delivery and transportation services such as Uber and Lyft as well as companies more ancillary to the retail landscape, such as BNPL solution Klarna , payments provider PayPal and United Airlines.
Digital shopping and payments app Klarna has partnered with the Nift gifting platform, offering Klarna users a choice of gifts at key points in the purchase cycle in categories including fashion, jewelry, restaurants, music and home goods. The Nift offering is now available to all U.S. Klarna users. and the UK.
Commerce media solution Criteo and the retail media arm of marketplace solution Mirakl have launched a global integration to unlock as-yet untapped retail media opportunity for third-party marketplace sellers and other mid- to long-tail advertisers.
And while Walmart still holds the crown as the worlds largest retailer in terms of revenue, over the last three decades Amazon has given Walmart a real run for its money, and as a result, prompted a notable series of innovations at the older company ( Walmart Marketplace , Walmart Connect , Walmart Fulfillment Services , to name just a few).
The whole process of planning, optimizing, activating and measuring all these retail media networks is very cumbersome, so that was another topic how do we make these workflows easier? The more creative I can create and cut up into the different sizes that I need, the more advertising I can do. They’re not tech companies.
Here’s how Macy’s , Jacadi and Amazon are leveraging innovative cart, payment, checkout and post-purchase experiences to drive conversions and even repeat purchases. I think there’s a lot of complementary services they might be interested in.” said Michael Krans, VP of Retail Media at Macy’s at the IAB summit.
Despite modestly positive expectations for 2024, the luxury retail market did not pan out as merchants had hoped. According to a 2024 report released by global management consulting firm Bain & Company, this market dropped two per cent from an all-time high of US$387 billion to US$381 billion.
Think like a brand: create emotional resonance The importance of brand was on display at the recent Cannes Lions advertising conference in the south of France, where the event explored the emotional levers that drive consumer action. Invest in store formats that operate as service hubs and media stages. The takeaway?
We all know that good customer service is critical to the success of your business, but did you know that only 10% of unhappy customers will take the time to complain? Lagniappes are small things merchants do or give to customers as a token of appreciation for their business. Offer a lagniappe. And it’s free.
The four super agents include: the customer-facing Sparky agent that launched in June; the partner agent Marty for suppliers, advertisers and sellers; a store-centric associate agent; and an agent for company tech developers. Walmart launched its customer-facing agent Sparky just a few months after launching a merchant agent called Wally.
In April, a customer service representative confirmed via live chat that the Flatiron location would close. At the time, founder Ariel Kaye said "we see Parachute stores as an integral part of the overall customer experience as well as the long-term success of the brand." Many will end up making them stronger. By Daphne Howland • Feb.
And Amazons cloud-division, Amazon Web Services, which has long offered technology it has built in-house for use by other companies, just released a white-label AI shopping assistant for retailers and other businesses. Of course, if advertising comes to these platforms, that will provide a tried-and-true way to meet consumers where they are.
By Retail Dive Staff • Jan. 7, 2025 Latest in Operations Sportsman’s Warehouse to pull forward holiday shipments to skirt tariffs By Kelly Stroh As revenue falls 10%, Nike preps for $1B tariff hit By Cara Salpini The Weekly Closeout: J.
With deliberate overbuying so widespread, nearly 9 in 10 merchants try to avoid returns through return policy changes like restocking fees, shortened return windows and store-credit-only refunds, according to a 2024 Blue Yonder survey. More than one-third of consumers admit to buying multiple items to try on and return.
By Nate Delesline III • Feb. 24, 2025 Latest in Marketing As revenue falls 10%, Nike preps for $1B tariff hit By Cara Salpini Kohl’s brings back summer sale coinciding with Prime Day By Howard Ruben The Weekly Closeout: J.
One answer to this call is product content optimization – the process of enriching product data with product information that is merchant-, marketer-, consumer- and machine-friendly to enhance product discoverability no matter where that discovery process happens – from Google and social media to on-site and beyond.
Penney merchant John Tighe as CEO Peter Sachse will become executive chairman of the board as a result and said the planned succession is a hallmark of a strong organization. Penney for several years, including as its chief merchant. Published June 20, 2025 By Dani James post share post print email license A Jos. Tighe worked at J.C.
ET How to Consolidate Your MarTech Stack: Benefits and ROI Presented by studioID and Acoustic 26 JUN Webinar | 2 p.m. By Retail Dive Staff • Updated June 9, 2025 Adeline Kon/Retail Dive Tracker The running list of major retail bankruptcies Since December, retailers including Party City, The Container Store and Joann have all filed for Chapter 11.
You know the other big advertisers that have been out there for a while are the Chinese direct to Consumer businesses right and. Impressions went from maybe 60% of the time you would see an Amazon product to sub 30 so the implication is Amazon has pulled back dramatically on this spend most their spend is on.
Google’s efforts thus far have yielded mixed results, but even if the company never seriously challenges other marketplaces in terms of sales or name recognition, any ground Google can gain in ecommerce is likely to fuel its primary money-maker: advertising. As Amazon has emerged as the third-largest digital advertising platform in the U.S.
PayPal is entering the media business with plans for a new advertising platform that will draw on its relationships with millions of consumers and merchants to help the latter “sell more products and services effectively,” according to a company statement.
Verizon Media — a division of Verizon Communications that includes AOL and Yahoo — will launch Yahoo Shops , a combination marketplace and advertising solution. As a result, brands and advertisers have access to both commerce and advertising solutions within the same platform.
The Media and Sales Performance Dashboard is a self-service platform designed to consolidate insights on Sponsored Product Ads and Display campaigns, as well as sales performance, within a single interface. It is the latest in an ongoing stream of continuous innovations we’re providing to deliver faster, more actionable insights.
Streaming TV platform Roku has introduced Roku Ads Manager, a self-service solution for purchasing CTV advertising. The new solution enables Shopify merchants to launch shoppable ads that allow consumers to check out onscreen using their Roku remote.
Food delivery platform Grubhub is expanding its advertising capabilities to create a full-fledged commerce media network in partnership with Koddi. We’re excited to expand the services we provide our partners to include greater advertising capabilities.
Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI tools for product imagery and a more detailed business information module in search results. The tools will be available first to U.S.
Merchants on the WooCommerce platform will be among the first to integrate directly with TikTok ’s new Shop feature, which allows brands to sell directly on the social media platform. The integration is an expansion of an ongoing partnership between WooCommerce and TikTok that also includes a number of advertising integrations.
Walmart is commercializing its delivery platform with a new white label service — Walmart GoLocal — that will allow other merchants to tap into the delivery capabilities and nationwide coverage of the largest brick-and-mortar retailer in the U.S. in a statement. “In in a statement.
Retailers will now be able to plug into Walmart Commerce Technologies’ Store Assist local fulfillment services and the Walmart GoLocal delivery solution through the Salesforce AppExchange. The same technology that powers Store Assist has enabled Walmart to fulfill over 830 million orders across over 4,700 Walmart stores.”.
Google unveiled a series of new tools for merchants and advertisers at its annual Google Marketing Live event on May 23, 2023. This will of course be equally useful for merchants’ advertising campaigns.) Merchants in the U.S.
Regardless of the measurement methodology, we are seeing a return for retail advertisers that’s 1.6X As a result, TikTok Shop merchants can promote products directly within the Shop Tab using an image from their product catalog. to 2X better than other media channels.”
As economic pressures and living costs surge, more people than ever are considering using point-of-service (POS) finance — such as buy now, pay later and installment loans — to manage their cashflow. It is in nobody’s interest to onboard financially delinquent customers or customers with affordability problems.
based online sellers” are reportedly participating in the beta test of Buy Direct, but a source told Business Insider that Microsoft hopes the service will drive $25 million in gross merchandising value (GMV) by fiscal 2023, which ends June 30, 2023. At the moment a “ couple hundred U.S.-based Bing’s goal might be similar.
Last month, Google , Meta and TikTok all debuted more AI-based capabilities for their customers (that is, advertisers, creators and merchants). This latest update simply clarifies that newer services like Bard are also included. What content is being used to train these gen AI models (and where did it come from)?
Beginning on June 5, 2023, onboarding of any new Shops in the U.S. On August 10, 2023, this restriction will be extended to newly onboarded shops from all other platform partners. During that time Meta said it will focus on helping those merchants add checkout to their Shops. The change will first be tested in the U.S.,
Now it has expanded the program to protect Australians from many overseas retailers targeting Australians with false advertising for popular products like diet pills, supplements, dating subscriptions and business services. If a customer believes they have been the victim of a scam they should call us as soon as possible.
TikTok Shop will now bring shoppable videos and livestreams directly to For You feeds across the country, and give brands, merchants and creators the tools to sell directly through shoppable content on the TikTok app.” Digital Service (USDS). reads the company announcement. The company also reiterated that all TikTok-protected U.S.
The industry’s latest move: accepting cryptocurrency as a form of payment. In countries where crypto is more regulated, retailers have opted to join forces with licensed payment platforms that are registered with local finance institutions to process transactions. Beyond payment.
AI can generate data that retailers can use to negotiate the terms when third parties want to display products or advertise in the store. Tailoring Hospitality Guest Experiences Hotels, resorts and bed-and-breakfasts can increase revenues by successfully selling additional services during a guest’s stay.
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