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Put Your CPG Brand Where the Foot Traffic is to Stay Competitive

Retail TouchPoints

This means these marketers need a truly omnichannel, flexible advertising strategy that bridges both online and offline channels as more shoppers start toggling between the two again. Marketers can further leverage point-of-purchase inventory to run ads on DOOH screens in key locations right before a purchase is being made.

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Japanese Digital Marketplaces are Hot! What to Know About Setting Up Shop

Retail TouchPoints

Growth markets include food, personal care, fashion, beauty products, toys, electronics and furniture amongst many other categories. Japan’s cross-border ecommerce market is growing as well: today it’s a $2 billion (USD) market, estimated to reach over $5 billion in 2030, and where new opportunities lie for U.S.

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Retail appointments of the week

Inside Retail

George has extensive experience and background in telecommunications, media and corporate finance. Booktopia’s strong market position and loyal customer base mean it has huge potential for further growth,” said George. He has been executive chairman of Retail Food Group since 2018, a role he will continue to hold simultaneously.