Retail TouchPoints

NOVEMBER 10, 2023

Retail media is when a retailer offers advertising capabilities and services, similar to what media outlets such as publishers and television networks have done for years. Off-site advertising is typically more complex than on-site and is therefore something that only the more mature retail media networks offer at this stage.

Advertising 273

Advertising Marketing Social Commerce Consumer 273

Inside Retail

JUNE 27, 2021

We had a management meeting over the weekend and had a game plan worked out by Sunday which we’re now executing,” Richard Kelsey, co-founder and director of Beer Cartel, told Inside Retail. A lot of people pulled back media spend,” Makejev told Inside Retail. Potential impact on the supply chain.

Drop-Shipping 200

Drop-Shipping Boutique Promotions Returns 200

Inside Retail

DECEMBER 6, 2022

Another e-commerce giant in the region, Amazon, has also announced plans to lay off about 10,000 employees, while social platform Twitter has famously reduced its workforce by half. Of particular interest is the so-called ‘take rate’ or the percentage of GTV that accrues to the company in fees and advertising. per cent in 2021.

Payment Services 130

Payment Services Marketing Spend Advertising Promotions 130

Mass Relators

OCTOBER 10, 2022

I saw a report from Bloomberg a little while ago that the Federal Reserve has a new plan to end high inflation — through a “growth recession” strategy. We’re all wrestling with decisions on what percentage of costs to absorb without eroding margins, and how much to pass on to the consumer without damaging revenue and market share.

Management 52

Management Promotions Consumer Marketing Spend 52

Mass Relators

SEPTEMBER 26, 2022

I saw a report from Bloomberg a little while ago that the Federal Reserve has a new plan to end high inflation — through a “growth recession” strategy. We’re all wrestling with decisions on what percentage of costs to absorb without eroding margins, and how much to pass on to the consumer without damaging revenue and market share.

Promotions 52

Promotions Consumer Marketing Spend Marketing 52

Rangeme

SEPTEMBER 6, 2022

Many factors remain within a brand’s control, including marketing efforts. That’s why we’re sharing the following marketing best practices to help you grow your top line, even in a recession. Pause to plan. Recessions can create lucrative new business opportunities because market conditions change. Sociallybuzz.

Marketing 52

Marketing Advertising Consumer Promotions 52

Retail TouchPoints

APRIL 13, 2021

5 Social Advertising Trends for Retailers to Know in 2021: Featuring Under Armour. that’s why marketing teams are allocating more of their spend towards them. research found that 74% of marketers spend one-third or more of their budgets on social advertising.

Consumer 139

Consumer Payment Services Fulfillment Advertising 139