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How Brands can Deliver More Value to Shoppers in 2023

Retail TouchPoints

In general, retailers are experimenting with a variety of promotional components to convey value, reduce the actual cost of products and win the battle for the customers’ wallet. They may also consider other triggers, such as individualized promotions based on customers’ historical average order values.

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September’s sun boosted high-street spending, yet restaurants and takeaways saw cutbacks as Brits save up for Christmas

A1 Retail

Two thirds of shoppers (67 percent) believe that supermarkets inflate the regular price advertised for some products, so that the promotional prices offered through their loyalty schemes look like a better deal than they really are. Clothing stores saw a slight improvement (-0.2 percent – slightly more than in August (3.7

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Where Have All the Salespeople Gone?

DMS Retail

The superstores, the warehouse clubs, the discount stores and ‘brands for less’ type stores are all examples of no service on the floor or, simply, self — service. Assisted by sophisticated systems and promotions and signage and advertising…the goods were sold by people. Just think about it.