Remove Advertising Remove Customer Experience Remove Telecommunications
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Your AI is Only as Good as the Knowledge Base it’s Built Upon

Retail TouchPoints

Unlike when you do a Google search and it comes back with multiple responses (where the level of those answers is largely driven by advertising or other sponsorship), AI looks at the body of knowledge that supports the question being asked.

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Put Your CPG Brand Where the Foot Traffic is to Stay Competitive

Retail TouchPoints

This means these marketers need a truly omnichannel, flexible advertising strategy that bridges both online and offline channels as more shoppers start toggling between the two again. Phygital” is the term being used to describe this blending of physical and virtual to provide more immersive, interactive customer experiences.