Retail TouchPoints
MARCH 2, 2021
Digital advertising platform Cardlytics has acquired cash-back offers platform Dosh for $275 million in cash and stock. Founded in 2016, Dosh is a transaction-based advertising platform that helps consumers earn cash back when they shop, dine or book hotels. This creates real value for consumers, advertisers and our bank partners.”.
Hunton Andrews Kurth
OCTOBER 13, 2023
The FTC announced a Notice of Proposed Rulemaking (NPRM) targeting misleading and hidden fees, commonly known as “junk fees,” and how businesses may advertise and market prices to consumers. The NPRM was drafted based on over 2,000 public comments to the FTC’s Advance Notice of Proposed Rulemaking published in November 2022.
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Inside Retail
DECEMBER 1, 2022
George has extensive experience and background in telecommunications, media and corporate finance. His departure bookends a turbulent time for the company whose founder Tony Nash was ousted in a boardroom stoush which eventually led to the resignations of most of the board’s directors over several months.
Retail TouchPoints
DECEMBER 5, 2022
Ads are everywhere and Japanese consumers are very receptive to advertising. Search advertising is a $17 billion business, dominated by LINE, Twitter, Facebook, Japan Google and Yahoo Japan. Rakuten businesses include marketing, data analytics, travel, food delivery, messaging, banking/credit life insurance and telecommunications.
Inside Retail
OCTOBER 11, 2022
In direct opposition to the more singular body shape represented in most advertising, fashion app Mys Tyler connects users with models and influencers of similar body sizes, allowing them to find styles and clothing that will complement their body shape. 81 per cent of women don’t feel represented by fashion advertising.
365 Retail
DECEMBER 20, 2023
These technologies are extensively utilised in several sectors, including retail, commerce, telecommunications, hospitality, and travel. Final Thoughts Many customers have a sense of being inundated with constant advertisements and an abundance of apparently boundless options.
Retail TouchPoints
DECEMBER 13, 2022
This means these marketers need a truly omnichannel, flexible advertising strategy that bridges both online and offline channels as more shoppers start toggling between the two again. As CPG brands continue to ramp up advertising spend, they should reconsider their media mix to align with a phygital strategy. She holds a B.S.
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