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Put Your CPG Brand Where the Foot Traffic is to Stay Competitive

Retail TouchPoints

After two years of pandemic-driven online shopping, many consumers are stepping back out into the world and into physical stores. Now, instead of one or the other, consumers are using both offline and online channels seamlessly within the same buying journey. Identifying Your Audience IRL.

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Sushi Daily launches Omnichannel loyalty programme trial

A1 Retail

Consumers opting in will collect points for every pack of sushi purchased, whether that’s through click & collect at sushidaily.com , via third party Deliveroo, or in-store, resulting in free products when points build up. We’re always looking for ways to utilise technology and develop our customer experience.

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Smart shopping carts, low-code and robots: Welcome to retail tech in 2023

Inside Retail

With new applications on the horizon, AI is set to play an ever growing role in improving not only customer experience, but also store efficiency and operations. At Amazon, algorithms are used to track consumer behaviour and adapt product recommendations based on a wide range of factors.

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Despite Recent Bad Press, Self-Checkout is Here to Stay. Here’s Why.

Retail TouchPoints

Headlines like “ Self-Checkout is a Failed Experiment ” and “ Why Retailers are Losing Faith in Self-Checkout ” have been plentiful these past few months, along with story after story of big-name retailers like Target , Walmart , Dollar General and Costco “ditching” the tech. Another key truth is the small factor of sunk costs.

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Facial Recognition: Will Consumers Welcome the Technology?

Wiser

Perhaps more importantly, will consumers welcome the technology? Then, store associates can greet the person individually and give them a customized experience or recommend specific products and promotions that match the shopper’s history. Better Consumer Data. Consumer Sentiment on Facial Recognition.

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Is the DTC business model dead, or just evolving?

Inside Retail

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. The history and growth of DTC In the 2010s, early digital-native vertical brands (DNVB) such as Warby Parker and Glossier gained a lot of attention for their use of technology to reach consumers online.

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The Secret to Safe, Profitable Pandemic-Era Retail? Look to Video Analytics

Retail TouchPoints

One of the greatest challenges for retailers will be operating under new health and safety measures as consumers resume in-store shopping. Owners must ensure that their stores are safe for both employees and customers and comply with pandemic-era mandates. Customer Demographics. So what does the future hold? Face Mask Detection.