Longchamp redefines its retail footprint with très chic Melbourne apartment
Inside Retail
JANUARY 21, 2024
Longchamp manages 325 direct-to-consumer stores through 25 distribution subsidiaries around the world. The concept of Longchamp’s most recently renovated boutiques in Melbourne and Brisbane was developed to reflect the brand’s heritage, savoir-faire, and creative spirit by paying tribute to the quintessential Parisian apartment.
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