Inside Retail

MAY 13, 2024

That is but one of the key conclusions in a new research publication – the 2024 Marketing Spend Report – that provides a timely overview of where companies see their marketing priorities during the first half of this year and entering the next – and which underlines the importance of digital marketing channels in companies overall marketing spend.

Marketing 287

Marketing Customer Retention Marketing Spend Advertising 287

Retail TouchPoints

JULY 21, 2022

But as more outside forces shine a spotlight on how those behaviors are turned into data that is leveraged for monetary gain, consumers are looking for more control over their information — and marketers are scrambling to keep pace. Now, other hot-button issues are adding fuel to the data-transparency fire. But a separate survey from Motive.co

Marketing 268

Marketing Advertising Consumer Customer Retention 268

Retalon

AUGUST 22, 2023

GMROI – Gross Margin Return on Inventory Investment Definition GMROI measures how efficient and profitable you are at turning your inventory into gross profit. The higher your GMROI, the better you are at wringing profit from your product mix and inventory levels. is considered healthy across retail categories.

Customer Retention 41

Customer Retention Returns Payment Services Promotions 41