Thanksgiving Weekend Recap: Foot Traffic, Mobile Usage Rise as Nearly 200 Million Shoppers Seek Deals
Retail TouchPoints
NOVEMBER 30, 2022
on Black Friday compared to 2021 levels, while outdoor non-mall traffic (such as strip malls and standalone stores) saw a more significant 4.7% Mobile Accounts for More Than Half of Ecommerce Sales. Deloitte found that 80% of shoppers planned to participate in Black Friday and Cyber Monday events, up from 71% in 2021.
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