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Guest Post: Understanding Digital Customer Experience in Retail Industry

Hyken

He shares how retailers can understand the digital customer experience in the retail world. Did you know that 70% of consumers have stopped doing business with a brand following a poor customer experience? An experience through the customer’s buying journey is quite crucial and must be addressed by the retailers.

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City Furniture Overhauls Ecommerce Approach to Create Highly Customized Shopper Journeys

Retail TouchPoints

The home furnishing and accent retailer, which operates 20 showrooms and 13 Ashley Home Store showroom licenses in Florida, partnered with cloud commerce provider Kibo , which offered a flexible ecommerce technology that would allow CITY Furniture to develop and support highly customized customer journeys and a fluid shopping-cart experience.

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City Furniture Overhauls Ecommerce Approach to Create Highly Customized Shopper Journeys

Retail TouchPoints

The home furnishing and accent retailer, which operates 20 showrooms and 13 Ashley Home Store showroom licenses in Florida, partnered with cloud commerce provider Kibo , which offered a flexible ecommerce technology that would allow CITY Furniture to develop and support highly customized customer journeys and a fluid shopping-cart experience.

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The Value of Repeat Customers

Storis

Here are 7 reasons to prioritize a customer retention strategy: Studies have shown that it costs nearly 7 times more to acquire a new customer than it does to keep an existing customer. It takes 12 positive customer experiences to make up for one negative experience. Utilize Feedback Surveys.

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5 Awesome Brand and Retail Partnerships and What You Can Learn From Them

Wiser

People who owned a Google Home system would be able to integrate that system with Target’s payment card, REDcard. The move made sense for Target because it allowed the retailer to tap into Google’s innovations in natural language processing and voice search, technologies that are becoming more and more embedded in consumers’ lives.