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Moving from Monologues to Conversations: How Brands are Driving Innovation with Unified Commerce Experiences

Retail TouchPoints

Steve Jobs once famously said that his job was to figure out what consumers want before they know they want it. It’s pretty simple, but it requires extreme collaboration across all the potential [channels] and technologies that touch a consumer to be successful.” As was often the case, Jobs was ahead of his time.

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How Ecommerce Retailers Can Prepare Now for Back-to-School 2022

Retail TouchPoints

This is also the ideal time to review the online customer journey, because consumer expectations for ecommerce convenience and personalization are higher than ever, based on the findings of ClearSale’s 2021 State of Consumer Attitudes on Ecommerce, Fraud & CX survey. Give Back-to-School Shoppers Alternative Payment Options.

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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

A few days before reporting Q2 earnings, Wish also announced plans to cut approximately 34% of its workforce, or about 255 employees, in order to “refocus the company’s operations.” Temu also operates as a manufacturer-to-consumer marketplace and offers a wide range of merchandise, from homewares to apparel.

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Strategies for Brands to Combat #AdBlindness

Retail TouchPoints

Ads pop up, slide in or play in the background on every platform, and consumers see right through this cacophony of attempts to grab their attention. Today’s market is faced with this spreading phenomenon — #adblindness. With lower price barriers to enter the market, digital advertisers proliferate. The value exchange.

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What is Affiliate Marketing? Everything You Need to Know in 2023

Small Biz Trends

Affiliate marketing is popular among businesses because it only pays if a specific action results in an increase in sales. You can make quick money as a marketing affiliate by recommending great products and services to your readers. What is Affiliate Marketing? billion U.S. dollars by 2022, up from 5.4

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Jason & Scot Show Episode 296 – Guardian Baseball Co-Founder Matt Kubancik

Retail Geek

Mark is an experienced Marketplace seller, and his current business Guardian Baseball is a hybrid seller selling both wholesale and owned brands direct to consumer from a Shopify site, and via multiple marketplaces including Amazon. Amazon and helping with them their Logistics and health and beauty and those are very.