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Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants

Retail TouchPoints

Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. The ease of online shopping also gives consumers the ability to comparison shop more quickly, showing them more options in less time.

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4 Ways Businesses Can Use Shipping to Reduce Cart Abandonment

Retail TouchPoints

Many factors can contribute to a consumer’s decision to abandon a full shopping cart before checking out. Asking consumers to create a new account can certainly cause some of this hesitation. A better checkout process can often correct issues and increase conversion rates by 35%. trillion in lost sales annually.

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An Overview of how the BOPIS Retail Strategy is Transforming the Industry (2021)

Retalon

BOPIS is the most common acronym you’ll see, but you may come across these other variations: BOPAC (Buy Online Pickup At Curb): Focuses on the outside handoff. Customers stay in their vehicles at designated parking spots, and employees bring their purchases out to the car. BOPIS lets customers shop on their own schedule.

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Scaling Google Shopping To Multiple Countries

Store Growers

For one of my clients, we managed to increase revenue by 35%, just from targeting a new country with their Shopping campaigns. Here is what we’ll look at in this article: Before you go abroad. Do you need a new Google Merchant Center account? Do you need a new Google Merchant Center account? So why go through the trouble?