Small Biz Trends

JULY 8, 2021

And if you are wondering how many retail stores are in the US, the number 4.2 What can you expect when you talk about global retail sales? According to a report from Statista, global retail sales are expected to touch 26.69 trillion in 2022. Small Retail Businesses. Let’s explore: Shopper Demographics.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Indigo 9 Digital

JANUARY 17, 2023

In the third quarter of 2022 DoorDash paid $446 million in marketing expenses or 35% of revenues. A healthier rate of marketing spend would be around 10% of sales. In 2019 DoorDash spent 101% of its revenues on marketing in the first quarter a few months before it passed Grubhub in market share.

Merchant Services 116

Merchant Services Payment Services Consumer Marketing 116

Indigo 9 Digital

NOVEMBER 16, 2023

million in 2022 on $598.1 That is significantly higher than what companies typically spend on sales and marketing. Take department store Kohl’s, last year its marketing costs were only 4.9% A survey by Gartner found the average marketing spend as a percentage of a company’s revenue was 6.4% of revenue.

Consumer 98

Consumer Returns Advertising Marketing 98

Rangeme

SEPTEMBER 6, 2022

Together, these trends point toward an economic slowdown and potential recession. June 23, 2022. , July 28, 2022. Recessions can create lucrative new business opportunities because market conditions change. Five Marketing Strategies For Coming Out Of The Recession Stronger. Invest more in marketing.

Marketing 52

Marketing Advertising Consumer Promotions 52