Retailer Lessons from iGaming Companies
Retail TouchPoints
APRIL 5, 2024
Contrast that to retail. consumers shop online, according to 2022 statistics ; 79% of shoppers shop at least once per month, with 22% doing so once a week, 27% once every two weeks and 29% once per month. In retail, like in iGaming, marketers have only seconds to influence the prospective customer.
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