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How Ecommerce Retailers Can Prepare Now for Back-to-School 2022

Retail TouchPoints

The 2022 back-to-school (BTS) season could be the most “normal” since the start of the pandemic, with even more demand than the record-setting BTS 2021 season for clothing, classroom supplies and new technology. Another easy step: Drop account creation requirements and allow guest checkout.

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Influencers: A Secret Weapon for Tackling Supply Chain Challenges

Retail TouchPoints

But Lindsay Jerutis, GM for ShopStyle Collective , believes that marketing and social teams are overlooking a significant opportunity: using influencers to sway product demand and respond to product availability challenges. The influencer marketing industry is poised to reach $16.2 What unique value do influencers provide in this area?

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Jason & Scot Show Episode 294 – Amazon Q2 2022 Earnings

Retail Geek

Episode 294 is a recap of Amazon’s earnings for Q2 2022. Episode 294 is a breakdown of Amazon’s Q2 2022 earnings. Episode 294 of the Jason & Scot show was recorded on Sunday July 31, 2022. Transcript.

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Retail Media: Everything You Need to Know

Retail TouchPoints

In addition to advertising opportunities, many of the more sophisticated retail media networks also offer services for the brands that advertise with them, which can include data analytics, self-serve advertising platforms, campaign management assistance and more. In 2022, global retail media revenue reached $101 billion, according to GroupM.

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Retail Statistics You Should Know

Small Biz Trends

The retail industry in the US accounts for 18.7 % of total gross domestic product (GDP). trillion in 2022. Following data from SCORE research prove the point: Small retailers account for 98.6% These occupations account for 6.3% The US outdoor ad market is projected to touch $3.84 economy is retail, now you know.

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Jason & Scot Show Episode 318 Temu Deep Dive with Earnest Analytics

Retail Geek

They sourced respectively from a large account aggregator, like a budgeting app, and part of a POS system in the US. And Ernest essentially takes these massive and messy data sets, normalizes structures, and then puts them onto our platform so everyone from portfolio managers to marketers can see this third-party data.

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What is Affiliate Marketing? Everything You Need to Know in 2023

Small Biz Trends

The Affiliate Marketing Industry in 2023 Affiliate marketing spending in the United States reached $ 8.2 dollars by 2022, up from 5.4 A whopping quarter (25%) accounts for retailers while 16% of all digital media earnings come from affiliate marketing. What is an affiliate marketing program?