Retail Adventures

DECEMBER 1, 2020

Begin at the front door You want your sales floor to scream Christmas when shoppers enter and the perfect place to set the tone is on your Speed Bumps; the displays that stop shoppers and give them a taste of what they can expect to find merchandise-wise as they shop your store. Markdowns allow you to maximize your invested dollars.

Markdowns 98

Markdowns Cross Merchandising Promotions Shopping 98

Retail Adventures

OCTOBER 22, 2020

Discounting has become big business year round, so during the holidays it’s a good idea to offer sweet deals on items you don’t want to carry over into 2021. Get rid of what you can early so your open to buy looks good and your inventory is not clogged with merchandise that isn’t saleable. Be prepared for markdowns and returns.

Markdowns 98

Markdowns Advertising Planning Cross Merchandising 98

Retail Adventures

AUGUST 16, 2022

These small fixtures – we like stacking tables – are used to stop shoppers by offering new and exciting merchandise that is irresistible. Load your Speed Bump displays with gift ideas and pre-wrapped gifts, and cross-merchandise whenever you can. Be prepared for markdowns and returns. Don’t be afraid to be creative!

Markdowns 52

Markdowns Advertising Planning Cross Merchandising 52

Retail Adventures

AUGUST 25, 2021

Cross merchandise everywhere. Don’t wait too long to take a markdown. Merchandise that isn’t selling doesn’t do you any good collecting dust on a shelf. Create a marketing and promotions calendar for each month of 2021. 2020 was hard and 2021 hasn’t been a picnic for retailers either.

Returns 83

Returns Cross Merchandising Promotions Marketing 83