Retail TouchPoints

DECEMBER 21, 2023

Media and Advertising Became More Contextual (and Measurable) Marketing teams are feeling more pressure to perform. Other brands are exploring how to embrace more contextual advertising vehicles — such as retail media , CTV or even shoppable TV — that allow them to reach consumers in a more contextual way. Nicole Silberstein 2.

Sporting Goods 288

Sporting Goods Advertising Consumer Apparel 288

Retail TouchPoints

MARCH 15, 2022

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. On the advertiser side, 48% of influencer marketing budgets were spent on Instagram in 2021. Instagram, TikTok and YouTube are Where it’s At.

Marketing 268

Marketing Advertising Consumer Marketing Spend 268

Retail Geek

JANUARY 7, 2022

A weekly podcast with the latest e-commerce news and events. Episode 284 is our annual predictions episode for 2021 and a recap of our 2021 predictions. 2021 Predictions Recap. Bonus – More store closures in 2021 than 2020. commerce penetration says at 16% or better in 2021. Yes spac/ipo?

Merchant Services 98

Merchant Services Payment Services Drop-Shipping Apparel 98

Retail Geek

FEBRUARY 28, 2023

In this episode we cover: Amazon Q4 Earnings Walmart Q4 Earnings US Department of Commerce Q4 e-commerce data Discussion of Temu and other Social Commerce News Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. more than 20 21 largely because 2021.

Apparel 52

Apparel Drop-Shipping Social Commerce Shipping 52