When creativity gets reduced to a commodity: What is the real cost of dupes?
Inside Retail
APRIL 15, 2024
When a knockoff goes viral Sakr explained that she was first made aware of the Barney Bed dupe on TikTok after numerous accounts tagged her in a video showcasing Aldi’s dog bed. Our latest products such as the BarneyCurl have IP protection so we intend to vigorously pursue any future infringements,” Sakr concluded.
Let's personalize your content