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The Benefits & Cons of Selling on Amazon, 10 Factors to Consider

Indigo 9 Digital

Nike is an example of a high-profile retailer that decided to stop selling on Amazon in 2019. If you are struggling with whether to sell on Amazon or if you already sell on Amazon and are wondering if you should stay on the platform then consider these 10 factors to help inform if whether Amazon is the platform for you.

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How livestreaming is driving e-commerce sales in China

Inside Retail

Since 2019, livestreaming has been one of the most important ways for a store to engage its followers to make a sale in China. It wasn’t until 2019, that Taobao livestream saw the inevitable way that products had to change to become more appealing to audiences. In 2017, it was mostly a show, used as entertainment, for brand building.