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Mecca for mums: How The Memo is disrupting the baby goods market

Inside Retail

At the time, she was a brand manager at Mecca, so she understood the power of a highly curated and branded shopping environment, and a first-rate customer experience, but she felt like it didn’t exist in the baby goods category.

Marketing 246
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WHP Looks Beyond Toys ‘R’ Us with $375M Investment from Ares

Retail TouchPoints

Brand management firm WHP Global has received a $375 million equity investment from funds managed by the private equity group of Ares Management Corporation to fuel its next wave of brand acquisitions. The tour also will feature a number of integrated co-marketing partnerships with brands.

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Report: Tru Kids Shutters its Two Toys ‘R’ Us Stores After One Year

Retail TouchPoints

Tru Kids has closed the two Toys ‘R’ Us outlets it opened in 2019, according to Bloomberg. The company will still operate its ecommerce site, which directs shoppers to Amazon to make purchases, and license the Toys ‘R’ Us brand to stores in non-U.S. The new entity opened stores at the Garden State Plaza in Paramus, N.J.

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Barneys New York Finds a New Home at Forever 21

Retail TouchPoints

But the brands have one very important thing in common — they were both bought out of bankruptcy by brand management firm Authentic Brands Group. Barneys filed for bankruptcy in August 2019 and was bought by Authentic three months later for $271.4 Model Taylor Hill fronts the Forever 21 x Barneys collab.

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Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

Earlier this month, popular US-based intimates brand Parade was acquired by Ariela & Associates International (AAI), a global manufacturer of branded and private-label apparel.

Apparel 246
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Renfroe to succeed Irby as Publix’ marketing VP

Mass Relators

— Publix Super Markets’ vice president of marketing Mark Irby plans to retire at the end of February. Renfroe, 42, began her Publix career in 2005 as a marketing support associate in Lakeland, Florida. She was promoted to her current role of director of marketing operations in 2019.

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Payless Relaunches E-Commerce Business, Plans To Open 300-500 Stores

Retail TouchPoints

We saw an opportunity for the brand to relaunch into the U.S. market, providing our community with the affordable, value-driven products they’ve always searched for, now across multiple categories, at a time when value couldn’t be more critical,” said Jared Margolis, Payless CEO in a statement.

Planning 198