How the Explosive Growth of Shoppable Ads will Impact Pricing and Spending
Retail TouchPoints
JANUARY 24, 2023
Social shopping is becoming more and more popular given the surge in social media usage and the ease of completing a transaction without ever leaving the app. It’s no surprise that social commerce sales are expected to reach $45.74 What should advertisers be aware of when investing in this format? billion in 2022.
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