Remove 2018 Remove Customer Experience Remove Social Commerce
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The Future of Retail: Enriching the Customer Experience via Conversation APIs

Retail TouchPoints

To truly transform customer experience to meet the desires of consumers in this new digital economy, they must realize the full potential of two-way conversations. For retailers to endure and meet shifting consumer behavior, they must engage with their customers wherever they are.

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Wonder Buys Media Company Tastemade for $90 Million

Retail TouchPoints

Wonder, which was founded by Jet.com entrepreneur Marc Lore in 2018, purchased meal kit company Blue Apron in October 2023 for $103 million and in November 2024 acquired Grubhub for $650 million. Wonder opened a food hall in a Quakertown, Pa.

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From Niche Product to Viral Sensation: How Bogg Bag Ventured into 1,800 Target Stores

Retail TouchPoints

We increased sales little by little from 2015 to 2018, and the demand was too much, so it was too much for me and my one employee. In fact, I’m still really good friends with the people who work at the stores that sell us. I visit them, and we text about what’s hot in the market, what new colorways they’re seeing.

Wholesale 275
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Formula for Influencer Marketing Success: Give Creators Freedom — and Guardrails

Retail TouchPoints

Everyday influencer engagement is, on average, about 10X that of a professional influencer, and [they have] nearly 2X the conversion rate,” said Evan Wray, CEO of social commerce platform Mavely. Move Beyond Social Commerce Platforms for Maximum Impact.

Marketing 290
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Retail Innovation Conference & Expo 2024: The Latest News on Sessions, Speakers & Experiences

Retail TouchPoints

This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, community and commerce converge. With an emphasis on customer experience, RICE has three tailored tracks to reflect the distinct interests and needs of its key audience members. Read the article.

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From ‘Beautiful Playground’ to ‘Commerce Destination’: Inside the Vision of Pinterest’s New Chief Shopping Officer

Retail TouchPoints

Pinterest ’s role in the world of social media is blurry — consumers use the platform very differently than they do Instagram or TikTok, for example. But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear.

Shopping 246
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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

After its late 2018 implementation of the Bolt one-click checkout solution, which draws on data within the solution provider’s network of users and consumers to fight fraud, Polywood saw impressive results: In its first year, the brand marked a 10% lift in checkout conversions, a 5.5%

Checkout 237