Indigo 9 Digital

NOVEMBER 29, 2022

They went in and addressed a problem that the industry was having, which was fake products and authenticity, the things that made potential customers very leery of buying online,” said George Belch, chairman of the marketing department at San Deigo State University. Nike Dunks represent nearly 50% of Nike sales at Goat and Fight Club.

Apparel 97

Apparel Accessories Retailing Pricing Marketing 97

Retail TouchPoints

AUGUST 3, 2020

In 2018, Ernst & Young (EY) launched an ambitious project called FutureConsumer.Now , to model scenarios that would challenge present thinking about future consumers. They’re looking for the best deal and are probably going to use the web to do price shopping. RTP: The Future Consumer Index also identifies some retail trends.

Consumer 278

Consumer Fulfillment Retail Trends Shopping 278

Indigo 9 Digital

MAY 12, 2022

The popularity of the brand which sells jackets, hoodies, t-shirts, and other accessories online as well as in its stores caught the eye of private equity firm The Carlyle Group which made a $500 million investment in the brand in 2017 valuing the company at $1 billion. Having the drops occur at a specific time reinforces this habit.

Apparel 111

Apparel Fashion Marketing Accessories 111