2018 Accounting Advertising Marketing Spend 
Retail TouchPoints
AUGUST 7, 2023
And Wish, which held that top spot back in 2018, has now dropped out of the top 50 completely after having fallen to #35 as of last March. There are other troublesome indicators for the company: Q2 saw declines across the board at Wish. A focused, disciplined advertising approach.
Store Growers
JANUARY 29, 2019
Purple will do $405M in revenue in 2018 and has slotted 143M in “Marketing and selling” expenses. (I I got this information from investor documents they used when selling the company early 2018). Here is a quote from CMO Alex McArthur : “We have more people on our creative team than our advertising or acquisition team.
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