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Exclusive Q&A: Cashierless Grocery Requires a ‘Very Human Response to the Customer’

Retail TouchPoints

Douang: When we first launched the business in 2016, we only had what we called ‘the resident format,’ which was internally focused or inside an already secure environment. Anybody who lives in the community can create an account, use our mobile app and get into the store. Their expectations are very aligned with the digital world.

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Retail Statistics You Should Know

Small Biz Trends

The retail industry in the US accounts for 18.7 % of total gross domestic product (GDP). Following data from SCORE research prove the point: Small retailers account for 98.6% per year on average between 2016-2021. between 2016-2021. These occupations account for 6.3% Advertising by Retailers.

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The Google Ads Strategy of Purple Mattresses

Store Growers

Here is a quote from CMO Alex McArthur : “We have more people on our creative team than our advertising or acquisition team. So let’s say 50% of their $143M marketing spend is actual media budget, and a third of that amount is spent on Google Ads. (I Purple YouTube advertisements. They do almost everything in-house.