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Alibaba’s Business Model – How the eCommerce Giant Makes Money

Indigo 9 Digital

It launched in 2003 and provided an opportunity for China’s entrepreneurial class to reach China’s increasingly affluent consumer market. Merchants are charged a fee to list on Tmall as well as a sales commission and advertising fees. Alibaba opened its own chain of grocery stores called Hema in 2015. Source: Statista.

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

For many years analysts were saying stores are dead but if Walmart didn’t start testing grocery pickup back in 2013 its grocery pickup services would not have performed so well when put to the test during the pandemic. Walmart had this foresight and a decade ago in 2013 it started testing a grocery pickup service. I do it naturally.

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5 of the Best Ways DTC Brands Get New Customers

Indigo 9 Digital

The company used to incur between $20,000 and $30,000 per day on advertising for Dirty Lemon on Facebook and Instagram. After that Dirty Lemon decided to part ways with advertising on Facebook and Instagram. Facebook advertising) it might be time to try something else. Explore unconventional and creative marketing.

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The Growth Strategy Behind Goop, a Brand Owned by Gwyneth Paltrow

Indigo 9 Digital

Tony Florence, a venture capitalist and goop’s first institutional investor has said : “Gwyneth was super sophisticated in how she thought about the market opportunity.” Back in 2013 Paltrow not only talked about eating gluten free foods she wrote a cookbook on the subject. Paradoxically, going into a crowded market can feel easier.

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How I Went From Earning $30 to $400 Per Hour As A Google Ads Freelancer

Store Growers

2021 marks my 10 year anniversary as an independent consultant. Thinking back about these 10 years, I realized a lot has happened! In that company, I had been doing all kinds of online marketing things. I went to the headquarters of that company and did a whole presentation on what they could do to improve their marketing.

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Jason & Scot Show Episode 268 – Amazon Prime Day Recap with ChannelAdvisor CEO David Spitz

Retail Geek

Amazon Prime day was launched in 2015 to celebrate Amazon’s 20th anniversary, and has become a world-wide summer shopping event. The length of the event has been slowly expanding since 2015, so it is now two days long. He joins us this week to share ChannelAdvisor data from Amazon Prime Day 2021.

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Jason & Scot Show Episode 316 Annual Predictions 2024

Retail Geek

Jason visited the Walmart Neighborhood Market in Pea Ridge, Arkansas featuring drone delivery. E-com returns 10-15% growth rates. And so I drove out to Pea Ridge to visit the Walmart neighborhood market. And behind the neighborhood market is a drone center.